Visionary Leader
Executive & Industrialist
Transforming industries through strategic leadership and innovative business solutions

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Global Customers
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Established Brands
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Years of Work Experience
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Employees
Professional Biography
Elliot Moshoke

Visionary Business Leader
Transforming African Business Landscape
Early Life & Background
Born in Mahalapye, Botswana, Elliot Moshoke is the last born of six children of prominent businesswoman Patricia Moshoke and Edward Moshoke.
His upbringing in a business-oriented family, with roots in the family-owned Moshoke Ranch (established 1979), provided the foundation for his entrepreneurial journey and understanding of Botswana's business landscape.
Leadership & Business Philosophy
Elliot's success in business results from his visionary approach and ability to combine strategic thinking with a healthy tolerance for ambiguity—essential traits for navigating Africa's dynamic business environment.
Strategic Vision
With over 20 years of experience as a successful businessman, underpinned by exceptional entrepreneurial vision and flair, he offers a unique approach to commerce and leadership in Africa.
Business Portfolio & Investments
Over the years, Elliot has strategically expanded his business interests across multiple sectors, building a diversified portfolio that includes:
Investment holding & financial solutions
Supermarket chains & consumer goods
Life & general insurance services
Fuel & Renewable energy
He owns a diversified investment holding company with additional interests in commercial property, asset-based finance, factoring and invoicing, and development funding—all strategically positioned to capitalize on Africa's growth opportunities.
Executive Vision & Strategy
Strategic Focus
“My objectives as the Chair of Acute Global are long-term and proactive—identifying and investing in the growth sectors of the African economy to create sustainable value and drive economic transformation.”
Career Milestones
Founded Acute Global Limited
2017 • Established as the primary investment vehicle
Acquired Payless Supermarkets
April 2021 • Botswana's oldest supermarket chain
Expanded into Insurance
2021 • Acquired Western Insurance Group
Philanthropy
Elliot Moshoke is committed to giving back to the community and plans to launch the Acute Foundation to support various social and economic development initiatives across Botswana.
Education
Key Statistics
Business Portfolio
Strategic BusinessInvestments
A curated portfolio of strategic investments and business ventures driving economic growth and transformation in Botswana's corporate landscape.
Acute Global Limited
Investment Holding
A 100% Botswana-owned investment holding company with primary interests in financial services and food retail. Formed as a strategic evolution from the family business, Moshoke Ranch.
Payless Supermarkets
Retail & FMCG
Acquired Botswana's oldest supermarket chain, making history as the first FMCG chain store to transition to indigenous Motswana ownership.
Western Insurance Group
Insurance
Acquired Western Life Insurance (rebranded WestLife) and Western Insurance (rebranded WestSure), expanding into Botswana's insurance sector.

Western Life Insurance Botswana (PTY) Limited
Insurance
A licensed insurance startup registered with NBFIRA. It underwrites individual life business (including funeral and credit protection products) and group risk business. The company was acquired by Boago Emerging Markets (Acute Global group) in March 2021.
Strategic Investment Focus
Leadership Approach
Combining strategic vision with a focus on long-term value creation in Africa's growth sectors.
Through proactive identification of emerging opportunities and strategic investment in key sectors, the portfolio demonstrates a commitment to sustainable economic transformation and indigenous business empowerment.
Core Principles
Gallery





5 professional portraits
